AWESOME
MARKETING FOR MEDTECH
STARTUPS

Marketing that gets
your startup noticed

Innovation. It drives society forward and enable our lives to become quicker, smoother and more enjoyable. The incredible startups behind this progression are worth their weight in gold. In the field of medicine, there are an array of inspiring founders leading the path to game-changing modernisation. And we thank them for it!

MedTech startups are busy challenging the status quo to produce the latest in medical device technologies. They're working hard to improve healthcare for people across the globe, in all walks of life. And their ideas need to be truly sensational and limitless.

So, while you're doing such ground-breaking things with your startup, you'll be hoping more people are taking notice of your progress, and excited by your results. Right? But how do you make an impact in such a crowded environment?

Simple answer? Amazing Content.

You need to put together a marketing plan that allows you to reach more people and show them what you're capable of. The content you put out there should be strategically researched and beautifully presented. It should compliment your brand and everything you're trying to change in the world of healthcare.

By having consistent content on a variety of different platforms, you stand a greater chance of demonstrating your expertise, and building up a strong reputation in the market. Your followers will gather more trust in the MedTech advancements you're creating, because they're seeing more information from you and learning more about you.

And at blazon, we understand startups. More than anyone. We've worked on enough startup projects to empathise with a founder's journey. In MedTech specifically, the market is rapidly evolving as new regulations emerge and fresh obstacles appear. It's important to react quickly, remain flexible, and always stay honest and accurate.

Our experience working with startups and the reputation we've built speaks for itself. Our service is fully customisable to what a MedTech founder requires. We get involved in putting together an initial marketing strategy and setting up social accounts. Our research into your niche sector is thorough, before we begin creating standout MedTech-related content in a variety of different forms. It's so exciting to see a wider network begin to take notice of a growing startup, and we're with you every step of the way to test out new ideas to make things happen.

What you can expect:
  • Social pages bursting with trending insights, product benefits, industry news and more.
  • Regular newsletters filled with company activity, promotions, interviews and fun.
  • Detailed blogs that feature sector 'hot topics' to capture the reader's interest.
  • Orchestrated emails that deliver the objectives and market the product.
  • Website content that's informative and striking so visitors understand your MedTech brand.
  • Custom graphics that follow your brand guidelines and stand out from the crowd.
Quality marketing content has the power to elevate a brand and raise your game in the healthcare market.

If you're serious about growing your MedTech startup, you need fabulous content to get you there.
OUR SERVICES
INTERESTING FACTS

95%

of MedTech companies in Europe are SMEs

$671M

Estimated global medical devices market size by 2027

730K

People employed in medical technology in Europe

STARTUP INSPIRATION

We love a success story. Millions of startups form every year across the globe, but only 50% of them actually make it. So when a founder does hit the big time, it's great to draw inspiration from their journey.

Few startups are more inspirational than Canadian multinational, Shopify. It started life in 2004 as Snowdevil, a humble online store itself selling snowboards. That's before friends Tobias Lütke, Daniel Weinand and Scott Lake took a hard look at the e-commerce market. They decided they'd build their own platform instead using all their programming knowhow. Two months in development, and they launched Shopify as we know it, in 2006.

The company currently boasts a global market share of 22%. In January 2021, there were roughly 1 million Shopify stores running in 175 countries. So what's the appeal and why has it become so successful?

Setting up your own e-commerce store via Shopify is easy. It doesn't take long and doesn't need massive investment. The likes of Gymshark, Kylie Cosmetics and Fashion Nova are all diehard fans.

The business started with a simple idea and a desire to fill a gap in the industry. The founders have created something that's uncomplicated but effective. In fact, many other great success stories have begun with the same modest beginnings.

Inspiring entrepreneurs with passion and grit can create profitable companies, yes. But given the right tools, they can elevate an entire industry!

TALK TO US

Incredible marketing for your startup is within reach!

Tell us what you need and let's talk.

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