When you have a startup that needs to be seen by more people (and fast!), then a carefully considered Pay-Per-Click (PPC) advertising campaign can be the way to go. A consistent long-term presence on social media is essential, sure, but it's well-known that organic growth is a slow-burner and we always remind founders that it can take time to produce results. And get this: social platforms will often favour those accounts that incorporate paid advertising into their strategy, and rank them higher! Whether you choose to run a campaign on Google using Google Ads, or via one or more social platforms such as LinkedIn or Facebook - your PPC ad will require constant monitoring and a careful creative testing process in order to find a formula that creates the most impact and the best result for your business...and we can't wait to help you get there!
Did you know? Worldwide digital ad spending is predicted to reach over $375 billion by 2021.